"The best parts of Super Bowl Sunday are the friendly competition, the appetizers, and, obviously, the commercials. We already have thePringles and Pickle Rickannouncement to look forward to during the ads on game day, and now Sabra is throwing some cash prizes into the mix with five potential winners eligible for $100,000 each.
It's pretty easy, as far as competitions with cash prizes this big go. All you have to do is buy some hummus, scan the QR code that will be available under the lid to unlock game pieces, and keep your eyes out during the Super Bowl for the Sabra commercial that will announce which game pieces win big.
Seven flavors will be branded with the specially marked "Dip, Watch, Win" packaging that has the code included. You can buy Sabrahummusin Classic, Roasted Red Pepper, Supremely Spicy, Roasted Garlic, Pine Nut, Spinach Artichoke, and Olive to test your odds.
Each flavor has its own coordinating "game piece" but there is no way to know if you've possibly won until the commercial is aired. Five first place winners will receive a check for $100,000 and 100 tubs of Sabra hummus in the form of coupons for the product.
It may seem kind of confusing as of now, but I'd assume that once you buy some hummus and get your game piece yourself it will be a little clearer how this whole thing works. To read the nitty-gritty details, check out the Sabra Sweepstakeswebsite. And, let's be honest, hummus is amustfor yourSuper Bowl Sunday spreadanyway, so you might as well try your luck and buy a couple tubs!"